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Snap rolls out revamped Spectacles. But will Snapchat users buy them?


These improvements come at a cost - and that cost is precisely £20, taking the price of the V2 Spectacles to £149.99.

It's arguable that Spectacles provide a fun and trendy-ish way for Snapchat to differentiate itself from Instagram.

Cheddar goes on to say that the company intends for future versions of Spectacles to incorporate AR capabilities. Videos recorded will be in 1216 x 1216 resolution while photos are captured in 1642 x 1642 pixels. The previous version of the wearable camera was only capable of recording videos.

Snap describes Spectacles as a "hands-free camera", to capture ordinary moments, and captures circular video clips for sharing directly to Snapchat. It has improved audio, and beyond video clips, you can take quick photos as well. An overabundance of inventory caused the company to write down almost $40 million in the third quarter.




Snapchat has announced version 2 of its Spectacles smart glasses, available today. The battery size has remained the same and Spectacles can be recharged in their case up to four times before the case itself needs to be recharged.

First, both the current Spectacles and their charging case are smaller and lighter than their first generation counterparts. Eventually, they were sold online, but the oversized glasses were a large failure: In October 2017, Snap wrote down $40 million in unsold Spectacles and parts because it wildly overestimated demand.

There are three frame colors to choose from, each of which offers two distinct lens colors: Black frames comes with Moonlight and Eclipse lens colors, Ruby frames offer Daybreak and Sunset lens options, and the Sapphire frames have Twilight and Midnight lens colors. Finally, customers will be able to order prescription Spectacles through Lensabl.

The new Spectacles go on sale today in the U.S., Canada, the United Kingdom and France, and they will come to other parts of Europe May 3. Intel launched its own product, a pair of specs that use lasers to shine information directly into wearers' eyes, in February this year, but had cancelled the project by April, noting that new technologies "sometimes require tough choices when market dynamics don't support further investment".

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